The market for mHealth application reached $US 718 million in 2011

2011 was the first year of substantial business in the market for mobile health services delivered via smartphone applications.
Since our first mHealth report was published last year, the growth in this market has greatly accelerated. The main drivers for this growth have been the increase in the smartphone user base on the demand side, and the doubling of… [read more]

The market for mobile app development services reached $US 20.5 billion in 2011

The development service market today is almost 3 times of the size of the application download market.
The market for mobile application development services, including application creation, management, distribution and extension services, has reached $US 20.5 billion in 2011. App development services became a mass market that has surpassed the app content market by a factor of 3.
$US 6.8… [read more]

The app store landscape is moving towards segmentation and niche stores

The market for app stores is shifting – as the market for general, first-tier app stores is solidifying, niche stores are increasing, offering customers and publishers new opportunities.
These findings are taken from the new market research report “Smartphone App Market Monitor Vol.4”.
Just like first-tier stores, niche stores have existed in the market since the early 2000s, but have… [read more]

Most mobile app downloads per user not in US but in Sweden

With 3.49 billion total downloads as of September 2011, the US is still the largest market, holding more than 50% of the total app download market share, but not the most active market and not the one with the highest potential.
Download our free Android Market Insights Vol. 7.
The United States remains one of the largest markets,… [read more]

Android Market reaches half a million successful submissions

37% of published apps have been removed from the Android Market.
Download our free Android Market Insights Vol. 6.
Over the past few months, the Android Market has been maintaining an exponential growth, but is still lagging behind the app store market leader, Apple. In Q3 of 2011, the number of active mobile applications in the Android Market stood at 319,161… [read more]

Weather category apps are the most profitable in Android Market

Just by choosing the less competitive and more price-intensive category, developers can lift their potential revenue by 900% above average.
These finding are part of our latest free monthly “Android Market Insights”. Download it here.
At the end of August 2011 the average application had generated nearly $2,500 since it has been published. The total average cumulative revenue from paid… [read more]

Apps on Nokia’s OVI store had 2.5 times higher download numbers in Q2 2011 compared to apps on Apple App Store

The “average app” has a better chance to generate downloads on “non-hyped” platforms.
These findings are taken from our new Smartphone App Market Monitor V.3.
Despite all the hype around the major platforms Android and iOS, publishers are still overlooking the hidden potentials of the niche players.  The Q2 2011 results of our smartphone application monitoring report indicate that those… [read more]

By the end of 2011 Android Market will have as many users as Apple’s App Store

Apple’s and Android’s race in smart device market
One of the heat topics these days are the results of smartphone shipments. Apple became the top-selling device manufacturer with its record-breaking 20.3 million device shipments during the second quarter of 2011, whereas Android owns 48% of market as a largest mobile operating system provider.
For most starting developers one of the… [read more]