By the end of 2011 Android Market will have as many users as Apple’s App Store

Apple’s and Android’s race in smart device market
One of the heat topics these days are the results of smartphone shipments. Apple became the top-selling device manufacturer with its record-breaking 20.3 million device shipments during the second quarter of 2011, whereas Android owns 48% of market as a largest mobile operating system provider.
For most starting developers one of the… [read more]

How long will the iPad fever last?

2011: the year of media tablets
Although there were tablets in the market long before iPad, after its first announcement many still had doubts, and questioned the usefulness of such a device. Nevertheless Apple exceeded even the most optimistic expectations. Since the release of the iPad, Apple alone has shipped a total of 15 million tablets making it a… [read more]

Mobile App Development: Tools That Help Developers Digging For Gold

With the smartphone app market continuously growing it has become standard business practice, especially for media, consumer goods, automotive, and food companies to develop their own applications and benefit from a new channel to public and consumers.
Both publishers and developers taking up an app development project face a list of challenges, including, but not limited to:

High costs: App… [read more]

Developing effective multi-store app pricing strategy

Average best-selling application prices vary greatly in different stores
One of the basic questions every developer asks themselves before publishing an application is whether to charge for download, or to monetize the app another way. The decision to set a price for a download, however, does not end here. Developers must understand the market and the potential customer, as… [read more]

The Application Development Market Will Grow to $US100bn in 2015

The development service market today is already twice as big as the app download market.
The market for app development services, including application creation, management, distribution and extension services, will grow in value to US$100 billion in 2015. In only a year and a half after the launch of the Apple App Store the application developer market overtook the… [read more]

Android developers head for alternative distribution platforms as Android Market offers limited business potential today

Since the beginning of 2011 the Android Market has been the fastest growing mobile content platform, but developers are now looking for other distribution channels due to the low monetization potential of the main platform store.
The “inflation” of alternative distribution platforms has just started.
Today there are more than 30 alternative Android app distribution platforms. They are rapidly opening… [read more]

Apple App Store’s market share dropped to 59% at the end of Q1 2011

If Apple manages to slow down its market share loss over the next two years it will be difficult for other players to challenge its supremacy for a long time after.
These findings are taken from our new Smartphone App Market Monitor Vol. 2.
When Apple launched its app store the market for smartphone apps already existed, but on a… [read more]

Android Market is the fastest growing mobile content platform since the beginning of 2011

But only a few app publishers will benefit. (Revised blog post)
Android Market is the fastest growing app store today, although it had a slow start when it was launched. In December 2010 it finally overtook the Apple App Store in terms of new application uploads.

29,000 new mobile apps submitted in April
Currently it shows growth rates more than… [read more]