Research and consultancyWe are a Research and Consultancy Company specialized in the mobile market.
Our products and services help our customers to gain a deep understanding of this rapidly changing market, its current trends and future developments. Services
Our independent surveys inform about interesting and trending topics based on our extensive research, inside-knowledge and our databases.
- Please have a look at our Research Store: search and purchase report suits, individual reports and ready-to-use PowerPoints slides.
- If you are interested in our knowledge center – a subscription to a wealth of data, analysis, profiles, and daily news and opinion – please contact us. (rk @ research2guidance.com)
Our bespoke projects give clients a competitive advantage providing individual answers based on custom-made research projects by market research and industry experts.
- To see what we can do for you please write us an email. (rk @ research2guidance.com)
Our consulting services help solving our client’s individual problems concerning their mobile strategy.
- We deliver thought leadership. Contact us today to discuss your project. (rk @ research2guidance.com)
Learn more about our offerings for:
research2guidance provides Marketing and Market Intelligence professionals with the insight they need to succeed.
Marketing has had a boost of complexity in the last years. Whilst the channels to communicate to the target audience are ever evolving mobile has become a cornerstone of most Marketing managers.
But which is he best way to reach out to your target group? Which ways are most efficient? Which mobile strategy works best?
research2guidance breaks down the complexity of mobile markets and delivers insights that enable Marketing and Market Intelligence Professionals to making the right choices.
research2guidance provides CIOs with the insight they need to succeed.
CIOs have to make the right decisions often without the time needed to gather all relevant information. Keeping up-to-date with market developments and keeping the overview where the trend is headed is not easy.
research2guidance’s top-down data, easy-to-read reports and thought insights help CIOs and Mobile Executives to keep track of the mobile market. research2guidance’s reports will provide a valid and easily usable information source for the decisions you’re communicating to your line manager, your team and business leaders.
Developers need to have valid research data to get the most out of their product.
Whether you are a mobile application developer, a web developer or a mobile OS developer – the insights of research2guidance help you to understand the market and find the right strategy to push your application and make the most out of your mobile product.
Gain the knowledge and insight you need to strengthen your client partnerships.
Consultants, freelance workers and other professional services providers are under increasing pressure to deliver results and have a recognizable impact on their clients’ business.
With research2guidance’s insights service providers are able to keep up-to-date with the market development, write proposals and deliver perfect results.
Research approach and methodsWe use a variety of methods to achieve the best results for our customers/ purposes.
| Approaches |
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- Assist strategic decision making
- Market projections
- Scenario building
- Innovation research (concept testing,
market potential assessment)
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- Image/brand research (positioning, communication)
- Usage (usability, consumer insights)
- Market development (market structure, competition)
- Communication (advertising, media analysis)
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| Methods |
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- Surveys (web, paper)
- Telephone interviews
- Expert interviews/in-depth-interviews
- Desktop research
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- IT-based information gathering/ internal database research
- Web metrics
- …
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The market reports of research2guidance are very valuable for us and our projects.
