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Smartphone App Market Monitor: Germany

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Smartphone App Market Monitor: Germany

Quick Overview

The overall growth of the German app market is one of the highest in Europe. The German App Market increased by 183% (CAGR) over the last 4 years.

Read this report if you want to educate yourself about market size, mobile subscribers, mobile penetration, user demographics, user behavior, user habits, etc.

Product Description

IOS is the dominant paid download platform in Germany. Top 10 iPhone paid app publishers generate 140.000 downloads on average per month. Whereas Android only reach 18.000 downloads per month. IOS paid app publishers can build their business models around 8 times higher downloads than their Android counterparts.

Why read the report?
Save time and “copy and paste” PowerPoint slides directly into your presentation

What is in the report?
All relevant facts about the German app market in easy to understand graphics

Who should read the report?
Facts for consultants, strategy heads, business developers, marketing managers and app developers


TABLE OF CONTENTS:
App user base 2008 – 2013
- How Germany became the number 2 app country in Europe
- Lean how big the app user base is including tablets and iPod Touch users

App downloads 2008 – 2013
- See the growing download number not only on Apple App Store but also on more than 50 app stores

App market revenue 2008 – 2013
- Total app market revenue from paid downloads and in-App advertisement

Smartphone OS app download market share (Q2 2012)
- See where app users download their apps.
- Covering more than 50 app stores, not only the big 3
- See where the Germany market differs from the other EU countries

Share of paid download in Germany
- Learn what share of total downloads is reached with paid apps in Germany

Share of paid downloads per platform
- See the big differences in paid app download share on major platforms: iPhone, iPad, Android and WP7

Share of downloads of apps with In-App Purchase in Germany
- Learn how big the share of apps using In-App Purchase in Germany is and
- What share they have on total downloads in Germany

Apps average prices per platform
- Understand the pricing differences of paid apps on major app platforms
- Get valuable input for your business plan

Average monthly downloads of a Top 10 app publisher per platform (paid)
- See how many downloads the most successful app publisher in Germany make with paid apps on each major platform

Average monthly downloads of a Top 10 app publisher per platform (free)
- Learn how many downloads the most successful app publisher in Germany make with free apps on each major platform

Average monthly downloads of Top 20 downloaded apps (paid)
- Learn how many downloads a paid app has to make in order to stay in the Top 20
- See the big differences of major platforms

Average monthly downloads of Top 20 downloaded apps (free)
- Learn how many downloads a free app has to make in order to stay in the Top 20


This is the fifth report of a series about different countries of the global mobile apps market.
The series includes the following countries:
- France App Market Monitor
- UK App Market Monitor
- Spain App Market Monitor
- Italy App Market Monitor
- Germany App Market Monitor

Additional Information

Pages 16